Basics Marketing: Online Marketing

101279
Brian Sheehan

Description

With this accessible and practical introduction to the most dynamic and fast-moving field in marketing today, you will be guided you through the major trends that exemplify forward thinking and which will continue to inspire great online ideas well into the future. International examples and case studies and practical exercises will help you master the key concepts and techniques of online marketing so that you can apply them to your own campaigns.

Details

  • Format
    Paperback
  • Pages
    184
  • Dimensions
    230 x 160 mm
  • ISBN
    9782940411337
  • Code
    101279
  • Status
    In stock for immediate dispatch
Regular Price
$45.00
Our Price
$40.95